Marketing Automation

Marketing Automation provides you with a new way to create automated online campaigns in Sitecore. With a user-friendly drag-and-drop interface, Marketing Automation provides an extendable set of tools that enable you to: Enrol contacts into automation campaigns. Evaluate contacts based on defined rules. Perform various marketing actions for individual contacts. You can initiate marketing actions … Continue reading Marketing Automation

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Sitecore Experience Platform

Sitecore XP Sitecore customer experience management software contains state-of-the-art CMS and marketing functionality that gives you complete control over the great customer experience that you give to your customers. It allows you to unify all your activity across multiple channels, from campaigns to visitor activity to performance measurement. Campaigns A campaign is a promotion or … Continue reading Sitecore Experience Platform

Sitecore Experience Accelerator (SXA)

Web development teams use Sitecore Experience Accelerator (SXA) to speed up the production of websites and to reuse components, layouts, and templates across a variety of sites. SXA separates structure from design, so front-end designers, creative designers, content authors, and developers can work in parallel and you can deploy and maintain multiple sites quickly and … Continue reading Sitecore Experience Accelerator (SXA)

Sitecore Data Exchange Framework

A Framework Designed for transferring Data into and out of Sitecore. It’s an ETL – Extract, Transform and Load. Extract – you’ve got a source system you are extracting data from. Transform – we change the data to be compatible with the target system. Load – we load the data it into the target system. It standardizes how we do data integrations … Continue reading Sitecore Data Exchange Framework

Sitecore.Services.Client (SSC)

Sitecore.Services.Client provides a service layer on both the server and the client side of Sitecore applications. It is completely configurable and extendable. It uses ASP.NET Web API as a foundation. The framework gives you convention over configuration: you do not have to configure your server side controller. You mark the controller with the [ServicesController] attribute and this gives … Continue reading Sitecore.Services.Client (SSC)

Sitecore Indexes

Sitecore provides the following predefined indexes. sitecore_core_index Core database and the items that define the Sitecore CMS interfaces. sitecore_master_index Master database contains all versions of every item, including unpublished versions. This is everything related to the published website. sitecore_web_index Web database contains only the published versions of every item in all languages. sitecore_analytics_index xDB analytics (MongoDB) database stores contact data … Continue reading Sitecore Indexes